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OVERVIEW

Todoloo serves as a practical tool designed to facilitate children's completion of chores by infusing an element of enjoyment and achievability. Additionally, the platform empowers parents to monitor their children's progress and incentivize task completion through rewards. Presently, Todoloo is exclusively accessible through web browsers, although an application version is currently under development. Our team has been entrusted with the responsibility of formulating a comprehensive strategy to elevate the user experience and effectively introduce the product to the market.

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Problem definition

The existing Todoloo’s site is only a prototype of a proper solution so it is necessary to develop it into a full-blown solution with a user-friendly journey and supplementary digital properties. The client wants to create an engaging and practical app, by offering rewards that motivates kids to complete chores while providing parents with oversight and management tools.

Competitive Analysis

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CURRENT STATE ANALYSIS

Assessment

Engagement with the target audience can be highly improved through the use of motion graphics as a dynamic, visually appealing tool. Sleek and minimalist design aesthetics integrated into the platform make the latter more intuitive and user-friendly. Prebuilt and categorized tasks are at hand to further streamline the user experience in finding and completing tasks effortlessly. Incentivizing users for continued participation, a coin system can be devised that rewards them in ways that boost visibility. Finally, the use of vivid color themes can provide a sense of playfulness and airiness; thus, associating bright colors with the platform. 

Evaluation

Several improvements can be added to enhance the user experience. Increasing color contrast makes the text more readable, hence enhancing the distinguishability of information for users. Flexibility and efficiency are encouraged by simplifying user interaction through better control. Secondly, enhancing button design ensures the status of the systems is clear, hence reducing confusion and making it easier to use. Lastly, incorporating graphics in linear motion gives the interface a dynamic feel, hence making the experience more visually appealing and enjoyable for users.

PROTOTYPE

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